PRACTICAL LEARNING. MEANINGFUL DEVELOPMENT. LASTING CHANGE.
Training is just
the beginning.
Fereward offers motivational interviewing training, coaching, and implementation support for individuals, teams, and organizations.
Whether you’re new to MI, looking to deepen your skills, or ready to build a sustainable approach within your organization, there is a place to start here.
FLEXIBLE OPTIONS BASED ON YOUR NEEDS, GOALS, AND TIMELINE
Built Around You.
Grow your skills, confidence, and impact in your own work.
Individual Professionals
Teams & Small Groups
Practice together and build consistency across your team.
Develop people, programs, and systems that support long-term success
Organizations
Whether you’re just starting or looking to deepen and refine your skills, there is a place for you.
Any Level of Experience
Train. Develop. Implement
OUR SERVICES
TRAIN
LEARNING THAT MAKES SENSE IN THE REAL WORLD.
Interactive, practical, and engaging training experiences that help people understand Motivational Interviewing and begin using it in real conversations.
Training Options
Build a strong understanding of Motivational Interviewing through its core principles, communication skills, and practical application. Participants explore how to engage in meaningful conversations, navigate ambivalence, and support motivation for change while honoring individual autonomy. Ideal for those new to MI or looking to strengthen and reconnect with foundational skills.
MI Foundations
Move beyond foundational skills to deepen your understanding and application of Motivational Interviewing in complex conversations. Explore advanced reflective listening, recognize and respond to change and sustain talk, navigate discord, and strengthen your ability to work with ambivalence. Designed for professionals with prior MI training who want to develop greater confidence, flexibility, and intentionality in their practice.
Advanced MI
Explore how Motivational Interviewing can strengthen leadership, coaching, and everyday workplace communication. Learn to approach performance conversations, resistance to change, employee development, and challenging interactions with greater curiosity and collaboration. Designed for supervisors, managers, and organizational leaders who want to support autonomy, accountability, and meaningful professional growth.
MI For Leaders
Training designed around your organization's unique needs, people, and real-world challenges. Whether introducing MI to a new team, strengthening specific communication skills, or integrating MI into existing workflows, content and activities are tailored to your goals. Available as focused workshops, full-day trainings, or multi-session learning experiences that emphasize practical application and lasting skill development.
Custom Trainings
DEVELOP
BECAUSE KNOWING A SKILL AND USING IT ARE TWO DIFFERENT THINGS.
Ongoing practice, coaching, and feedback to help professionals move from understanding MI to using it with greater consistency, flexibility, and confidence.
Development Options
Receive personalized guidance to strengthen your Motivational Interviewing skills through individualized support, reflection, and intentional practice. Coaching sessions focus on your specific strengths, challenges, and professional goals while exploring opportunities to refine your approach to real-world conversations. Ideal for professionals seeking individualized feedback, greater confidence, and continued growth in their MI practice.
Individual MI Coaching
Strengthen your Motivational Interviewing skills through interactive, small-group practice in a supportive and collaborative learning environment. Participants engage in realistic scenarios, guided exercises, role-playing, and group reflection to explore different approaches and receive constructive feedback. Designed to bridge the gap between understanding MI concepts and applying them with greater confidence and flexibility in everyday conversations.
MI Practice Labs
Explore how Motivational Interviewing can strengthen leadership, coaching, and everyday workplace communication. Learn to approach performance conversations, resistance to change, employee development, and challenging interactions with greater curiosity and collaboration. Designed for supervisors, managers, and organizational leaders who want to support autonomy, accountability, and meaningful professional growth.
Skills Observation and Feedback
Maintain and strengthen your Motivational Interviewing skills through ongoing learning opportunities designed to support long-term development. Sessions revisit foundational concepts, address common challenges, introduce targeted practice, and reinforce skills that can become less intentional over time. Ideal for individuals and teams looking to sustain their MI practice, build consistency, and continue developing beyond initial training.
Refreshers and Reinforcement
IMPLEMENT
TURN GOOD TRAINING INTO EVERYDAY PRACTICE
Support for organizations looking to design, strengthen, and sustain MI-informed programs and practices. From curriculum development to quality support, we help bridge the gap between training and real-world application.
Create meaningful, practical learning experiences designed around your organization's goals, workforce, and unique challenges. From developing new training programs to redesigning existing curricula, we build structured learning experiences that incorporate evidence-informed content, interactive activities, and real-world application. Each program is designed to support skill development, learner engagement, and continued growth beyond the training environment.
Implementation Options
Program and Curriculum Development
Build internal training capacity by equipping your team members with the knowledge, skills, and confidence to facilitate Motivational Interviewing learning experiences. Participants explore effective facilitation strategies, experiential learning techniques, practice activities, and approaches to providing constructive feedback. Designed for organizations seeking to develop internal facilitators and coaches who can support consistent, ongoing MI learning and skill development.
Train-the-Trainer
Establish meaningful approaches to assessing, supporting, and strengthening Motivational Interviewing competency across your organization. We help develop skills observation frameworks, feedback processes, quality standards, and practical tools that promote consistency and identify opportunities for continued growth. By connecting observable MI skills with coaching and quality improvement efforts, organizations can build a more intentional and sustainable approach to MI competency development.
MI Competency and Quality
Integrate Motivational Interviewing into everyday workflows, organizational practices, and service delivery in ways that are practical and sustainable. We collaborate with teams and leadership to identify implementation needs, address barriers, align processes, and develop strategies that support consistent MI application. Whether introducing MI across an organization or strengthening an existing approach, consulting focuses on turning training into meaningful, lasting practice.
Implementation Consulting
A COLLABORATIVE APPROACH FROM THE VERY BEGINNING
What to Expect.
START A CONVERSATION
Share what you’re hoping
to accomplish and where you are now.
We’ll discuss options based on your goals, audience, and needs.
EXPLORE THE RIGHT APPROACH
You’ll receive clear information about the services, inclusions, and cost.
UNDERSTAND THE INVESTMENT
PUT THE PLAN INTO ACTION
We deliver the agreed-upon training, coaching, or consulting support
THOUGHTFUL SOLUTIONS.
TRANSPARENT PRICING.
Pricing
and Investment.
Every learning experience is different, and your investment should reflect what you actually need.
At Fereward, pricing is thoughtfully determined based on the services requested, the number of participants, the format and duration of the engagement, and the level of customization or ongoing support involved.
Whether you’re an individual seeking to strengthen your Motivational Interviewing skills or an organization investing in training, development, or implementation, we’ll work together to identify an approach that aligns with your goals and available resources.
DESIGNED AROUND YOU
Individual and organizational options tailored to your unique goals, people, and real-world challenges. From single coaching sessions to multi-day trainings or long-term implementation support, every engagement is customized to fit your needs.
CLARITY BEFORE COMMITMENT
Before any services begin, you’ll receive a clear proposal outlining the scope of work, what’s included, anticipated timelines, and the total investment. There are no unexpected fees or unclear expectations, just a shared understanding of what we’re working toward.
LET’S FIND THE RIGHT FIT
Not sure which service makes sense for you or your team?
Start with a conversation. We’ll explore your needs, discuss available options, and determine what an appropriate engagement could look like.
PROFESSIONAL LEARNING WITH PURPOSE.
CEU-ELIGIBLE TRAINING AVAILABLE.
Continuing Education
● Eligible offerings will clearly identify credit hours, learning objectives, and approval information.
● Not all services include continuing education credit.
● Coaching, consulting, and certain training options may fall outside CE eligibility.
● Please review each offering carefully or reach out for clarification.•
Fereward offers select training opportunities that may qualify for continuing education credits, depending on the course and applicable approval requirements. Eligible offerings will clearly identify credit hours, learning objectives, and approval information so participants know exactly what is included.